Fake News Essay the new trending topic now a days with latest buzz word Fake News. Even Facebook and other social media platforms are not able to stop Fake news. Today anyone can publish content – credible or not – that can be consumed worldwide. Sadly, fake news garners a great deal of attraction on the internet, especially on social media. People get tricked and don’t think twice before circulating such mis-informative pieces to the far end of the world. This kind of news disappears but not without doing the damage it intended to cause.
Even though the rise of fake news in recent months is undeniable, its impact is a different story. Many argue that fake news, helped Donald Trump get elected. There was certainly evidence of fake news stories getting a lot of attraction on social media, at times even outperforming actual news stories.
However, a closer analysis shows even the most widely circulated fake news stories were seen by only a small fraction of people. And the persuasive effects of these stories have not been tested.
Anyone with access to the internet is able to write or publish anything he or she pleases, no matter if the information is true or not. Recently, the spread of false information has been dubbed “fake news”
The point is that it is the avalanche of fake news that feeds on people’s biased attitudes. This is why some of the websites, bots etc. succeed publishing content which is click worthy because they know their audience doesn’t think much as they already suffer information overload in this internet era.
The real impact of the growing interest in fake news has been the realization that the public might not be well-equipped to separate quality information from false information.
In today’s online environment, users are shown content based on likes and preferences. Though this content curation shows us things that we like to see, it can also limit the diversity of our news sources and even distort our perception of what is true online and what isn’t.
Besides, fake news doing rounds in the outside world there are chances of rumors within an organization that can make life difficult at work. Hence, this should as much be a matter of concern.
Today, one’s online reputation is really an extension of them and their organization’s real-life reputation. Others in the community see them as trustworthy, dependable and knowledgeable about their cause. When their organization enters the digital space, these reputations follow them- and they must work to ensure their reputation online matches that of in the real world.
When one shares news and information via Facebook and Twitter, his followers expect the information he shares to be true and factual. When he shares articles with false information or news that isn’t true, he begins to lose the trust of his audience and his reputation online and in the real world may suffer.
Facebook is beginning to apply a warning label to articles and posts that have been tagged as ‘disputed.’ Even with this enhanced accuracy filter, it is still up to the individual to ensure what he or she is sharing is factual and makes sense for his brand or organization.
Combining statistics and data with testimonials and narratives about one’s organization and the impact it creates can augment one’s message and give it more power and authority than numbers alone.
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